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The company’s credits include lighting systems at the Kennedy Center in Washington, D.C., Carnegie Hall and Lincoln Center in New York, and the Hollywood Bowl. The basic design for the rigging came from outside, he admits, but “When we buy an idea, we always find some way to improve it.” Photo by David Tenenbaum
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Since then, the company’s original focus has diffused from those solid-state lighting controls to one-stop shopping for theaters wanting the best in fully integrated lighting, including controls, software and spotlights, of which ETC has built almost 4 million in Middleton.Ĭhad Weberg, a 22-year ETC veteran, heads rigging manufacturing at the firm’s Mazomanie plant.
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The UW–Madison undergrads who started ETC invented a solid-state stage-lighting control that was small, efficient and programmable.ĮTC donated a full range of spotlights and controls to Frederic March Play Circle in UW–Madison’s renovated Memorial Union, in exchange for the right to use the theater as a test site.Īfter ETC was spawned by theater student Fred Foster, French major James Bradley, and physics majors Bill Foster and Gary Bewick, it survived a period of standard startup turmoil before receiving injections of business - and credibility - in 19, when ETC quickly moved from obscurity to the big leagues with two contracts for lighting controls at Disney theme parks.
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The company traces its roots to a charismatic professor of lighting who took his wide-eyed students to New York to install his lighting designs on Broadway and in other theaters. Aside from a Texas subsidiary that makes moving lights for events, essentially all of its sales volume is designed and produced in Dane County.Īnd ETC maintains ties to UW–Madison, including hiring many students (several of whom go on to become full-time employees) in a summer program and tapping the expertise of the Manufacturing Systems Engineering program and UW Center for Quick Response Manufacturing. Globally, ETC now has more than 1,200 employees, including 650 at its headquarters outside Middleton and 200 in Mazomanie. The control system would be smaller, more efficient and programmable.
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The company’s four founders, all UW–Madison undergraduates, made an audacious promise: They would base a control for stage lighting on solid-state technology.
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Way back then, microprocessors - still called “computers on a chip” - were just beginning to revolutionize industry, culture and commerce. Stage rigging is a newish line of business for Electronic Theatre Controls, which was born in 1974. The hoists being tested on the floor nearby are bound for a theater in Israel. In a spotless, 10-acre factory in Mazomanie, Wisconsin, Loyal Burkhart II assembles gears for hoists that will raise screens and backdrops above a theater stage somewhere in the world. Faculty also assists students in preparing application materials for internships elsewhere.Employee Yia Vang assembles parts at ETC. The University of Toledo Theatre Department has ongoing connections to the Valentine Theatre in Toledo and the Marathon Center for the Performing Arts in Findlay, Ohio. The UToledo Center for Performing Arts houses classrooms, theatres and labs where students design and create sets, props and costumes. Students earning a UToledo theatre bachelor’s degree work alongside professionals in the local arts scene at The Toledo Repertoire Theatre, the Valentine Theatre, the Glacity Theatre Collective and other places. It helps pay their way to events like the Kennedy Center American College Theater Festival and the University Resident Theatre Association (URTA) auditions. UToledo’s Theatre Department places high priority on students attending conferences and festivals. Faculty helps theatre majors find internships and jobs, get into grad school or prep for auditions. It’s one of the hallmarks of the Department of Theatre and Film - professors who know your name. UToledo is one of the few BA theatre programs to have a full-time faculty member who teaches sales, marketing and the business side of theatre. A one-of-a-kind theatre administration program.UToledo’s theatre bachelor’s degree program is known for its color-blind casting. Have a special interest in drama therapy or building props? UToledo theatre faculty can help you create an independent study for credit or just for experience.